Hi, I’m Nazia! a lifelong thrifter, NYC native, and the heart behind Sonder by Nazia.

Long before secondhand became trendy, I was hunting through racks, falling in love with the thrill of the find. I’ve always believed that clothing is more than fabric. It’s memory, identity, and self-expression. To me, curating fashion is an art form: blending eras, stories, and aesthetics to create something completely personal.

Sonder was born from a love for transformation, for turning the overlooked into the statement piece, and for reminding ourselves that what we wear can be a reflection of who we are becoming. I believe in the power of style that doesn’t sacrifice sustainability. Every piece in this shop has been thoughtfully selected to keep clothing in circulation and out of landfills.

Thank you for choosing to shop consciously. You’re not just buying a piece — you’re helping tell a story: your story, and supporting a slower, more intentional future for fashion.

With love,
Nazia